Enable a New Generation of Productive Leaders
Gallup says ineffective leadership is costing $7 trillion.
Gallup says ineffective leadership is costing $7 trillion.
There is way too much talk about leadership traits—charisma, emotional intelligence, and confidence. The difference-maker is what leaders ACTUALLY...
Yesterday, I promised I would be here with some free gifts that you will love. So this is me, showing up to keep my promise to deliver a cornucopia...
The Positioning Play is the second play of the Case Open Routine. The purpose of the positioning play is to stake a claim, establish the role of the...
Last week’s tip of the week talked about positioning yourself for success and staking your claim. In addition to staking your claim, you use the...
Last week we talked about validating benefits with a proof. To be effective, proofs must be specific. When you offer a specific proof it is more...
After two decades of research, I have discovered that five categories offer the most efficient description of genuine benefits. These categories are...
When we talk about the benefits of our products or services we tend to talk about their qualities, features, and functionality. We say things like...
Before reading this week’s Tip of the Week, participate in this discovery exercise: Imagine a chance meeting with your ideal suspect. This is a...
Sales people are not alone in their aversion to reporting and evaluation. It is our human nature to resist evaluation. Scheduling the annual...